Using Your Dealership Brand to Attract New Talent | ADI Agency

Using Your Dealership Brand to Attract New Talent

Using Your Dealership Brand to Attract New Talent The construction and trucking industries are both growing, expected to need thousands of more workers over the next 5-10 years. We can all applaud that – growth is certainly more than welcome. Unfortunately, the reality is that it is darn hard to find new workers these days. Read more about Using Your Dealership Brand to Attract New Talent[…]

Sharpen Your Dealership Loyalty Program for 2019 | ADI Agency

Sharpen Your Dealership Loyalty Program for 2019

Sharpen Your Dealership Loyalty Program for 2019 Every business needs a loyalty rewards program that is tailored to their customers. Really, it’s the least you can do to thank people for choosing your dealership. B2B businesses used to think that they didn’t need customer loyalty programs – those were for retailers and service companies with Read more about Sharpen Your Dealership Loyalty Program for 2019[…]

Must-Know Dealership Marketing Trends for 2019 | ADI Agency

Must-Know Dealership Marketing Trends for 2019

Must-Know Dealership Marketing Trends for 2019 Will 2019 be a banner year for your dealership? If could be, if you sharpen your marketing. But how? Advice abounds, but not every pundit is worth listening to. Besides, they don’t all agree with one another anyway. And not all predictions of marketing trends for 2019 are relevant Read more about Must-Know Dealership Marketing Trends for 2019[…]

Getting Personal with Prospects With Dealership Marketing | ADI Agency

Getting Personal with Prospects With Dealership Marketing

Getting Personal with Prospects With Dealership Marketing Are you doing everything you can to personalize your dealership’s marketing and customer relationships? By now, we all know that today’s prospects (and existing customers) expect to have a personally-tailored experience with any business, both online and in person. Studies show that three-quarters of consumers are more likely Read more about Getting Personal with Prospects With Dealership Marketing[…]

Online Options Drive More Efficient Used Truck Sales | ADI Agency

Online Options Drive More Efficient Used Truck Sales

Online Options Drive More Efficient Used Truck Sales You could keep doing what you’ve always done – placing classified ads and similar listings to sell your dealership’s used trucks. It works, which is why the vast majority of used truck dealers still stick with that traditional form of advertising. However, as with everything else, the Read more about Online Options Drive More Efficient Used Truck Sales[…]

Utilizing Social Media for Dealership Brand Loyalty | ADI Agency

Utilizing Social Media for Dealership Brand Loyalty

Utilizing Social Media for Dealership Brand Loyalty Remember when you thought social media wasn’t relevant for your dealership’s marketing? Turns out that was wrong, in a big way. By now you’ve established a presence on all the key social platforms that your prospects and customers are using. You’ve become pretty comfortable posting and sharing content. Read more about Utilizing Social Media for Dealership Brand Loyalty[…]

Video Platforms to Reach your Dealership's Online Audience | ADI Agency

Video Platforms to Reach your Dealership’s Online Audience

Video Platforms to Reach your Dealership’s Online Audience You’ve heard and read for some time now that your dealership’s audience craves video. Perhaps you’re still not quite convinced, or you think video is too hard, or too expensive. The truth is, video is not only a must-have tool to implement your dealership’s marketing strategy, it Read more about Video Platforms to Reach your Dealership’s Online Audience[…]

Are Your Promotional Emails Achieving The Goals Your Dealership Sets-01

Are Your Promotional Emails Achieving The Goals Your Dealership Sets?

Are Your Promotional Emails Achieving The Goals Your Dealership Sets? Promotional emails remain one of the most reliable ways to engage with prospects, convert them into customers, and retain them as loyal repeat buyers. Are the promotional emails you’re sending helping you reach your dealership’s marketing goals? That’s not so easy these days. Like everyone Read more about Are Your Promotional Emails Achieving The Goals Your Dealership Sets?[…]

7 Facebook Updates Your Dealership Marketing Team Should Know About ADI Agency

7 Facebook Updates Your Dealership Marketing Team Should Know About

One thing you can say about Facebook – they are all about continuous improvement. As owner or manager of your dealership, you can easily understand and appreciate that effort. But it can be hard to for your dealership marketing team to keep up with Facebook’s ongoing evolution. Which among all these updates are most relevant Read more about 7 Facebook Updates Your Dealership Marketing Team Should Know About[…]

Social Media And SEO Can Increase Brand Awareness for Your Dealership ADI Agency

Social Media And SEO Can Increase Brand Awareness for Your Dealership

Social media interactions have become a way of life for most of us, and that means social interactions have become a necessity of life for marketers. You’d think all that socializing would have a big, positive impact on your dealership’s SEO, wouldn’t you? But the truth is, the relationship between social media and SEO is Read more about Social Media And SEO Can Increase Brand Awareness for Your Dealership[…]

5 Content Automation Tips for More Time Efficient Digital Marketing | ADI Agency

5 Content Automation Tips for More Time Efficient Digital Marketing

It’s easy for anyone associated with a construction equipment or heavy truck dealership to understand the value of automation. Today’s workhorse vehicles are smart, too, thanks to automation that allows them to monitor and, in some cases, even operate themselves. The result is greater efficiencies, in multiple areas from day-to-day productivity to bottom line savings. Read more about 5 Content Automation Tips for More Time Efficient Digital Marketing[…]

Social Customer Support Is Key To Customer Loyalty

Social Customer Support Is Key To Customer Loyalty

Social media sites are more than great places to post information about your dealership and share links and comments with your followers. They are great listening posts, too. Are you listening for customer support issues as well as other types of conversations? Taking note of customer complaints — and responding to them – can significantly Read more about Social Customer Support Is Key To Customer Loyalty[…]