Define Your Funnel Stages
Sales & Marketing Must Have a Unified Picture of the Funnel
Sales and marketing teams often have a very different picture of the funnel. They might disagree about the number of stages a lead passes through before becoming a customer – and they often use different terminology to describe those stages.
To adopt an effective Sales & Marketing strategy, you must have a unified picture of the funnel and standard definitions of each stage in the process.
Let us use our experience within the industry to help you utilize today’s digital marketing tools and make your social media profiles create leads and nurture them to converted customers!