Get Creative With Your Dealership's Video Marketing Strategy | ADI Agency

Get Creative With Your Dealership’s Video Marketing Strategy

Get Creative With Your Dealership’s Video Marketing Strategy If your dealership isn’t using video marketing, you’re missing out on easy opportunities to attract website traffic and engage with visitors. What is video good for? Showing anything that moves – machinery, parts of equipment, people operating equipment or working on machines Showing things that are hard Read more about Get Creative With Your Dealership’s Video Marketing Strategy[…]

3 Tips To Help Your Team Learn To Appear More Professional | ADI Agency

3 Tips To Help Your Team Learn To Appear More Professional

3 Tips To Help Your Team Learn To Appear More Professional Perception is everything. Anyone on your dealership’s team whose job is “customer facing” delivers an unspoken impression of your business every time they interact with someone. Customers, vendors, the general public. Even those whose job does not call for traditional customer contact still represent Read more about 3 Tips To Help Your Team Learn To Appear More Professional[…]

Social Customer Support Is Key To Customer Loyalty

Social Customer Support Is Key To Customer Loyalty

Social Customer Support Is Key To Customer Loyalty Social media sites are more than great places to post information about your dealership and share links and comments with your followers. They are great listening posts, too. Are you listening for customer support issues as well as other types of conversations? Taking note of customer complaints Read more about Social Customer Support Is Key To Customer Loyalty[…]

The Importance of Construction Equipment Data & Predicting Downtime

The Importance of Construction Equipment Data & Predicting Downtime

The Importance of Construction Equipment Data & Predicting Downtime Few things are more disruptive on a construction site than unplanned downtime. Work comes to a halt – typically when you most need that piece of equipment. It’s frustrating and costly, even if you can get a backup machine in place relatively quickly. Wouldn’t it be Read more about The Importance of Construction Equipment Data & Predicting Downtime[…]

Make Your Dealership Twitter Account Stand Out with These 19 Tips

Make Your Dealership Twitter Account Stand Out with These 19 Tips

Make Your Dealership Twitter Account Stand Out with These 19 Tips Surely some of Twitter’s 320 million followers are customers of your dealership – or potential customers who could start as dealership Twitter followers. If only you had sharper tweeting skills, you could take advantage of these statistics: About half of monthly Twitter users follow Read more about Make Your Dealership Twitter Account Stand Out with These 19 Tips[…]

10 Ways To Motivate Your Equipment Sales Team & Improve Productivity

10 Ways To Motivate Your Equipment Sales Team & Improve Productivity

10 Ways To Motivate Your Equipment Sales Team & Improve Productivity You’ve made a concerted effort to pull together a crack team of equipment sales people. You’ve done a good job. They are doing a good job. Your dealership is growing. But you can help your equipment sales team do even better. These tips (some Read more about 10 Ways To Motivate Your Equipment Sales Team & Improve Productivity[…]

3 Ways to Increase Customer Loyalty at Your Equipment Dealership

3 Ways to Increase Customer Loyalty at Your Equipment Dealership Nobody has to remind you that customer retention is even more important for your equipment dealership than attracting new customers. But are you doing everything you can to earn that all-important customer loyalty? It’s an ongoing process, not a one-and-done kind of thing. Here are Read more about 3 Ways to Increase Customer Loyalty at Your Equipment Dealership[…]